Here’s

What’s

Inside the

Report

Through proprietary data and custom research, we seek to offer commercial partners—brands, sponsors, and investors—new insights into the opportunity to drive impact through alignment with women's soccer and into how those commercial partners play a critical role in the future of women's sports.

Highlights

2X

Liga MX Femenil’s Team Sponsorship Return on Assets, Meaning Sponsorship Returns are Strong.

This represents a 2-3X increase compared to Liga MX men’s teams.

3X

Increase In Liga MX Femenil TV Audience In The Last Two Years.

3.60M OTA viewers = most viewed women’s soccer game in North America EVER.

20

The Percentage of Liga MX Femenil’s Income Comes From Media Rights.

Compared to the average 6% across women’s soccer leagues worldwide.

35

The Percentage Increase In Purchase Intent.

Significant brand lift increase for brands linked to a Liga MX Femenil team.