New Research Study:
Her Love Of The Game. A Global Overview of Female Fans of Sports.
Are We Overlooking The Power Of Female Sports Fandom?
The Collective Turns Five
We are celebrating five years of #TheCollectiveImpact advancing the power of women through campaigns, strategies, ideas, activations, community, and partnerships.
ADVANCING THE POWER OF WOMEN
We started with a need to go deep in understanding consumers, athletes, artists, entertainers, media targets and multi-generational fans. With 20 plus years of experience marketing to - and through - women, we have become a trusted partner to brands, right holders, and talent by delivering unique strategies, insights, and ideas. The Collective® drives equity for our clients and the industry-at-large as we seek to advance the POWER OF WOMEN.
Check Out Our Exclusive Five-Year Anniversary Piece In Variety
INFORM. INSPIRE. SOLVE. SUPPORT.